About Flexible Pass

Flexible Pass was founded in June 2017 by Sully Bholat (Htet Aung Latt) who is currently working as the CEO of the business. Flexible Pass aims to improve the health and wellbeing of people in Myanmar by providing them with affordable and flexible fitness options. Flexible Pass is the first ever fitness pass in Myanmar that can be used at over 40 gyms/fitness centers in Yangon.Flexible Pass can be used for gym usage, attending over 80 different types of fitness classes, Swimming, Rock Climbing and Indoor Skydiving.  Flexible Pass have plans to expand to other cities outside Yangon and also expand to other health & fitness categories soon.


Founder Institute Program

Sully Bholat came up with this business idea when he was accepted into the Founder Institute Program, which is the world’s premier idea-stage accelerator and startup launch program. The business was formed during the 14 week program of Founder Institute Yangon program which was run by Phandeeyar. Flexible Pass was one of the 6 startups that graduated from Founder Institute Yangon in April 2016 and received many positive feedback from other entrepreneurs in Myanmar.

Official launch

Flexible Pass was officially launched into the market on June 12, 2017. The press conference and launch event of Flexible Pass was held at ibis Styles Yangon Stadium. Over 70 people including the media, celebrities, the Flexible Pass team, the mentors, and the representatives of the partner gyms/fitness centres attended the launch event.

Westerwelle Young Founders Programme

The founder Sully Bholat and this startup business has also been selected as one of the 25 startups from 2,000 applicants around the world to attend the Westerwelle Young Founders Programme in Berlin, Germany in September. The conference was held from 13-16th September 2017 in Berlin.

ASEAN Rice Bowl Startup Awards

Flexible Pass also recently won Startup of the Year and Best Healthy Lifestyle Tech Startup Awards in the Myanmar Rice Startup Awards given by ASEAN Rice Bowl Startup Awards 2017.
Flexible Pass was nominated for 3 categories for the ASEAN Rice Bowl Awards:

  • Startup of the Year
  • Best Healthy Lifestyle Tech
  • People’s Choice

The regional winners was chosen from 10 ASEAN countries and the awards were given out on 13th December in Kuala Lumpur.

You can read more about ASEAN Rice Bowl Awards here http://ricebowlawards.com/

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